My name is Philippe Mesritz and I am the president for New Direction Marketing, Inc. I started this blog to give ideas to companies on how to put leads, whether internally or externally generated, to use and to emphasis a co-operative working environment. It is my hope that some of the information given will help put into perspective what can be done with leads that have been qualified and quantified for your business.
I will be trying to post a new tip or post weekly. These tips may include information on the current telemarketing industries, documented studies, or ways to optimize leads.
Please feel free to contact me at any time with questions. The blog is also open to comments for those who wish to leave them. I do, however, require an email address for comments simply to prevent certain levels of spam.